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Courses / Entrepreneurship Academy / Startup Launch Program
📘 Beginner ⏱ 30 Hours

Startup Launch Program

Course Overview

Startup Launch Program (30h) হলো একটি Practical & Career-Focused Course, যেখানে Business Idea থেকে Market Launch পর্যন্ত একটি structured roadmap শেখানো হবে।

এই course-এ Problem Validation, Market Research, Customer Discovery, Business Model, MVP Development, Pricing, Branding, Marketing, Sales, Financial Planning এবং Go-to-Market (GTM) Strategy শেখানো হবে।

Practical Activities-এর মাধ্যমে learners নিজের Startup Idea validate, target customer identify, MVP plan এবং launch strategy তৈরি করতে পারবে। Course শেষে একটি Launch-Ready Startup Plan প্রস্তুত করা হবে।

What You Will Learn

✔ Startup Fundamentals

✔ Entrepreneurial Mindset

✔ Problem Identification

✔ Idea Validation

✔ Customer Discovery

✔ Market Research

✔ Target Market Analysis

✔ Buyer Persona

✔ Competitor Analysis

✔ Value Proposition

✔ Unique Selling Proposition (USP)

✔ Business Model Canvas

✔ Product-Market Fit

✔ MVP Development

✔ Customer Feedback

✔ Pricing Strategy

✔ Revenue Model

✔ Startup Cost Planning

✔ Branding Fundamentals

✔ Marketing Strategy

✔ Digital Marketing Basics

✔ Sales Funnel

✔ Customer Acquisition

✔ Go-to-Market Strategy

✔ Launch Planning

✔ Financial Fundamentals

✔ Risk Management

✔ Startup KPIs

✔ Pitch Deck Fundamentals

✔ Startup Launch Project

Course Curriculum

Module 1 — Startup Fundamentals

  • What is a Startup?
  • Startup vs Traditional Business
  • Startup Lifecycle
  • Entrepreneurial Mindset
  • Identifying Opportunities
  • Problem-Solution Approach
  • Common Startup Mistakes
  • Startup Success Factors
  • Building a Scalable Business Idea

Module 2 — Idea Validation

  • Finding the Right Problem
  • Problem Identification
  • Customer Pain Points
  • Idea Generation
  • Idea Screening
  • Market Need
  • Problem-Solution Fit
  • Idea Validation Techniques
  • Customer Interviews
  • Surveys & Feedback
  • Validating Before Investing

Module 3 — Market Research & Customer Discovery

  • Understanding the Market
  • Target Market
  • Customer Segmentation
  • Buyer Persona
  • Customer Needs
  • Customer Behavior
  • Market Trends
  • Competitor Research
  • Competitor Analysis
  • Identifying Market Gaps
  • Customer Discovery Process

Module 4 — Value Proposition & Business Model

  • What is Value Proposition?
  • Unique Selling Proposition (USP)
  • Customer Value
  • Business Model Canvas
  • Customer Segments
  • Value Proposition
  • Channels
  • Customer Relationships
  • Revenue Streams
  • Key Resources
  • Key Activities
  • Key Partners
  • Cost Structure

Module 5 — MVP Development

  • What is MVP?
  • MVP vs Final Product
  • Why Startups Need MVP
  • Defining Core Features
  • Feature Prioritization
  • MVP Planning
  • Prototype Basics
  • Testing MVP
  • Customer Feedback
  • Product Improvement
  • Product-Market Fit

Module 6 — Pricing & Revenue Model

  • Pricing Fundamentals
  • Cost-Based Pricing
  • Value-Based Pricing
  • Competitor-Based Pricing
  • Customer Willingness to Pay
  • Revenue Models
  • Subscription Model
  • Freemium Model
  • Commission Model
  • Direct Sales Model
  • Recurring Revenue
  • Pricing Experiments

Module 7 — Startup Branding

  • Startup Branding Fundamentals
  • Brand Identity
  • Brand Positioning
  • Brand Name
  • Logo & Visual Identity
  • Brand Message
  • Value Communication
  • Building Trust
  • Brand Differentiation
  • Online Presence

Module 8 — Marketing & Customer Acquisition

  • Startup Marketing Fundamentals
  • Digital Marketing Overview
  • Content Marketing
  • Social Media Marketing
  • SEO Basics
  • Paid Advertising Overview
  • Lead Generation
  • Sales Funnel
  • Customer Acquisition
  • Customer Retention
  • Referral Marketing
  • Marketing Channel Selection

Module 9 — Go-to-Market (GTM) Strategy

  • What is Go-to-Market Strategy?
  • Launch Objectives
  • Target Customer
  • Positioning
  • Pricing
  • Marketing Channels
  • Sales Channels
  • Launch Campaign
  • Customer Acquisition Plan
  • Launch Timeline
  • GTM Metrics
  • Measuring Launch Success

Module 10 — Startup Financial Planning

  • Startup Costs
  • Fixed & Variable Costs
  • Revenue Forecast
  • Profit & Loss Basics
  • Cash Flow Basics
  • Burn Rate
  • Runway
  • Break-Even Analysis
  • Budget Planning
  • Financial KPIs
  • Managing Startup Expenses

Module 11 — Legal, Risk & Operations Basics

  • Basic Business Structure Concepts
  • Business Registration Overview
  • Basic Compliance Awareness
  • Contracts & Agreements Overview
  • Intellectual Property Basics
  • Data & Customer Privacy Awareness
  • Startup Risk Identification
  • Operational Risks
  • Financial Risks
  • Market Risks
  • Risk Mitigation

Note: Legal topics এখানে general awareness level-এ আলোচনা করা হবে; specific legal/tax advice-এর জন্য qualified professional-এর পরামর্শ প্রয়োজন।

Module 12 — Startup Pitch & Launch Preparation

  • What is a Startup Pitch?
  • Problem
  • Solution
  • Target Market
  • Business Model
  • Competitive Advantage
  • Traction & Validation
  • Revenue Model
  • Growth Strategy
  • Financial Overview
  • Pitch Deck Structure
  • Presenting Your Startup
  • Investor Communication Basics

🚀 Final Startup Launch Project

Course-এর সবচেয়ে গুরুত্বপূর্ণ অংশ হবে Startup Launch Project।

প্রতিটি learner নিজের Startup Idea নিয়ে একটি Launch-Ready Startup Plan তৈরি করবে।

Step 1 — Problem & Solution

  • Identify the Problem
  • Define the Solution
  • Customer Pain Point

Step 2 — Market Validation

  • Target Customer
  • Buyer Persona
  • Customer Interviews
  • Market Research
  • Competitor Analysis

Step 3 — Business Model

  • Value Proposition
  • Business Model Canvas
  • Revenue Model
  • Cost Structure

Step 4 — MVP Plan

  • Core Product/Service
  • Essential Features
  • MVP Roadmap
  • Testing Plan
  • Customer Feedback

Step 5 — Go-to-Market Plan

  • Pricing
  • Positioning
  • Marketing Channels
  • Sales Strategy
  • Customer Acquisition

Step 6 — Financial Plan

  • Startup Budget
  • Monthly Operating Cost
  • Revenue Projection
  • Break-Even
  • Cash Flow Planning

Step 7 — Launch Plan

  • Launch Timeline
  • Marketing Campaign
  • KPIs
  • Risk Management
  • First 90-Day Action Plan

Course Features

✅ 30 Hours Live Class

✅ বাংলা + English Explanation

✅ Beginner-Friendly Startup Training

✅ Startup Idea Validation

✅ Customer Discovery

✅ Market Research

✅ Competitor Analysis

✅ Business Model Canvas

✅ MVP Planning

✅ Product-Market Fit

✅ Pricing & Revenue Strategy

✅ Startup Branding

✅ Marketing & Customer Acquisition

✅ Go-to-Market Strategy

✅ Financial Planning

✅ Risk Management

✅ Startup Pitch Fundamentals

✅ Real-World Startup Examples

✅ Practical Exercises

✅ Complete Startup Launch Project

✅ 90-Day Launch Action Plan

✅ Instructor Support

✅ Class Recording (যদি প্রযোজ্য হয়)

✅ Certificate of Completion (যদি প্রদান করা হয়)

Who Can Join?

  • Aspiring Entrepreneurs
  • Startup Founders
  • First-Time Entrepreneurs
  • Students
  • Job Seekers
  • Freelancers
  • E-commerce Entrepreneurs
  • Online Business Owners
  • Small Business Owners
  • Product/Service Creators
  • Tech Startup Founders
  • Family Business Owners
  • Professionals planning to start a business
  • যারা নিজের Startup Idea Launch করতে চান

কোনো previous startup experience প্রয়োজন নেই।

After Completing This Course

এই কোর্স শেষ করার পর আপনি—

  • একটি Startup Idea evaluate ও validate করতে পারবেন।
  • Customer Problem এবং Market Need identify করতে পারবেন।
  • Customer Discovery এবং Basic Market Research পরিচালনা করতে পারবেন।
  • Target Market ও Buyer Persona তৈরি করতে পারবেন।
  • Competitor Analysis করতে পারবেন।
  • Value Proposition ও USP তৈরি করতে পারবেন।
  • Business Model Canvas তৈরি করতে পারবেন।
  • MVP-এর scope ও core features define করতে পারবেন।
  • Customer Feedback সংগ্রহ করে Product/Service improve করার process বুঝতে পারবেন।
  • Pricing ও Revenue Model তৈরি করতে পারবেন।
  • Startup-এর Basic Financial Plan তৈরি করতে পারবেন।
  • Branding ও Marketing Strategy তৈরি করতে পারবেন।
  • Customer Acquisition ও Sales Funnel-এর Fundamentals বুঝতে পারবেন।
  • একটি Go-to-Market (GTM) Strategy তৈরি করতে পারবেন।
  • Startup Launch-এর জন্য timeline ও action plan তৈরি করতে পারবেন।
  • Startup Risks identify এবং basic risk mitigation plan তৈরি করতে পারবেন।
  • Startup Pitch Deck-এর structure তৈরি করতে পারবেন।
  • নিজের Startup-এর জন্য একটি Launch-Ready Business Plan তৈরি করতে পারবেন।
  • প্রথম 90 দিনের জন্য একটি practical Startup Action Plan তৈরি করতে পারবেন।